Performance Marketing Specialist

Location Warsaw, Poland
Offer description

We are currently looking for an experienced Performance Marketing Specialist who can empower our LeanCode team and hit the proper target group with our valuable content by managing SEO and SEM campaigns. The role is for a person who has an advanced knowledge in both areas and will be responsible for planning, executing, and managing online marketing campaigns to bring new clients to our website effectively.


About LeanCode

LeanCode is a software studio based in Warsaw (Poland) with a strong focus on building great products that matter. We started our journey in 2016 and now we are a team of 65 skillful and ambitious experts, the Global Flutter Community leaders and the key suppliers for banking and fintech sectors in the USA and Europe. 


LeanCode is a well established business that gained high-ranking awards, incl.

  • Financial Times Award (FT 1000 Ranking) recognized as one of the Europe's Fastest Growing Companies 2023;

  • Deloitte Fast 50, ranked in 2021 for CEE's quickest-growing IT companies;

  • Forbes Diamonds, continuously year by year for the best performance;

and much more.


Marketing operations are the main source of our leads. Most of LeanCode sales talks starts with a discussion around our ebook or article which attracted the client. We can see a great potential in this field and that is why we want to exceptionally invest in broadening marketing operations to become the leaders in categories that we consider strategic and which are at the overlap of technology and brand knowledge.

 
Who are we looking for?

We are looking for a person who can help us in the long-run strategy of marketing positioning by content marketing techniques and paid campaigns. We will particularly expect:

  1. Proficiency in using various digital advertising platforms such as Google Ads, LinkedIn Ads and sometimes Twitter Ads to create and manage targeted campaigns.

  2. Content distribution in paid campaigns, which aim at increasing the traffic from the release and gain advantage over the competition. 

  3. Building remarketing campaigns depending on users’ behavioural patterns.

  4. Link-building that is based on reliable sources which are visited by the target group.

  5. Ability to analyze and interpret marketing data, identify trends and make data-driven decisions to optimize campaigns (using Ahrefs, Surfer and other tools).

  6. Marketing strategy co-creation by generating creative and engaging campaigns for our target audience and helping to find a content-persona fit.

 

 

What are we expecting?
  1. Experience in building B2B campaigns for service companies, particularly for foreign markets.

  2. Fluency with analytic tools such as Google Analytics, LinkedIn Ads or Search Console and familiarity with basic tools such as Ahrefs or Surfer to track and analyze campaign performance and user behaviour.

  3. Experience with SEO and SEM campaigns (building, monitoring & optimizing).

  4. Analytical thinking and data-driven thinking.

  5. Strategic thinking, problem-solving skills, and ability to optimize campaigns which will consequently lead to the most valuable insights for the company.

  6. Proactive attitude and energy that will help us to take the most out of our unique business strategy.Strong attention to details and quality.

  7. Good command of English.

What can you expect?

LeanCode team works mostly in the office at our HQ, located in Warsaw by Służew metro station. It is possible to work remotely, but the candidates who are able to work at least partly in the office will be favoured. We have a comfortable villa with a fabulous backyard which is a hub for seasonal BBQ parties and daily leisure between the duties. We like to integrate with each other, that is why it is important for us to see each other as much as we can. We are also coffee freaks, so you can expect a specialty coffee from a local roastery. After a good quality coffee, you can play table tennis and table soccer :) 


At LeanCode, you can also expect facultative training, developmental meetings and workshops. Once a quarter we have reunion meetings intended for the whole company, you can expect them to gain knowledge but also to have fun with social outings with great people.


Beyond the competitive salary and perfect opportunity to develop your skills, you can also expect private health care (Medicover), MultiSport programme and flexible work hours.

As a Performance Marketing Manager you will be in the Marketing & Sales team but you will be reporting directly to the CEO which means that you don’t have to worry about fake KPI’s, our focus is on real business results.


It’s not a corpo world, we do things differently and much quicker!


At LeanCode the recruitment process is fast and simple!

If you decide to apply for a Performance Marketing Specialist position you can submit the form located below. After that you can expect to:

  1. Get through the 1-st review, during which you will be asked to confirm your availability and financial expectations.

  2. Join the 2-nd call with our CEO for an employment interview.

  3. Join the 3-rd final interview during which you will have a chance to meet our management team and determine the details of your employment and future development.

 

We would like to close the recruitment process at the end of November. 

In the perfect-world  scenario, you will become a part of one of the fastest growing Digital Product Studios in Poland at the beginning of 2024!

Last modified Thursday, November 9, 2023